Why Giclée?

A few words of explanation may be in order regarding Giclée, the method I have chosen for my limited edition reproductions, especially for those of you who may be unfamiliar with it compared to more traditional methods like lithography and serigraphy.  My preference for Giclée started with the simple aim of public empowerment, including the artists themselves. Very simply, I want my artwork to be accessible and affordable to anyone who wishes to acquire it. The cost of original artwork -- as desirable as owning an original may be -- often places it out of reach for many people. Therefore, the less expensive limited edition often represents the "entry point" into the art market for many people. The relatively cost-effective Giclée method of reproduction enables the artist to pass on the cost savings to the art-buying public, furthering their accessibility. If my limited editions were produced using either the lithograph or serigraph methods, their prices would be at least twice or better. And not because those are "better" methods for reproducing artwork, but because they are just "different" methods that produce a different result . Galleries that carry my limited editions recognize their quality and appreciate being able to offer such a quality reproduction at my chosen price points. Finally, neither lithography nor serigraphy could accurately replicate the colour gradations in a number of my pieces making Giclée a far superior method for attaining colour-true accuracy for my artwork. 

"Technique changes but art remains the same." ~Claude Monet